John Batterson Stetson was an American hatter, hat manufacturer, and in the 1860s, the inventor of the cowboy hat. He founded the John B. Stetson Company as a manufacturer of headwear. The company's hats are now commonly referred to simply as Stetsons.

In 1865 — "a time when almost everyone wore hats" — Stetson moved to Philadelphia to enter the hat-making craft he'd learned from his father and began manufacturing hats there suited to the needs of the Westerners. Stetson made a western hat for each hat dealer in the Boss of the Plains style he had invented, during the trek to Pike's Peak. These lightweight hats were natural in color with four inch crowns and brims; a plain strap was used for the band.