Whitney Wolfe Herd is an American entrepreneur. She is the founder, executive chair, and former CEO of publicly traded Bumble, an online dating platform, launched in 2014. She co-founded Tinder and was previously its Vice President of Marketing.

Herd was named as one of 2017's and 2018's Forbes 30 Under 30, and, in 2018, she was named in the Time 100 List. In February 2021, Herd became the world's youngest female billionaire when she took Bumble public. She is the youngest woman to have taken a company public in the United States, at age 31.

In 2012, at age 22, Wolfe Herd joined the startup Cardify, a project led by Sean Rad through Hatch Labs IAC incubator. The project was later abandoned, but Wolfe Herd joined the development team for the dating app Tinder (previously known as MatchBox) with Rad and Chris Gulczynski.

Wolfe Herd became vice president of marketing for Tinder. She was reportedly behind the name of the app, taking inspiration from the flame logo and the idea of tinder, which is easily combustible material used to start a fire. She has also been credited with fueling its popularity on college campuses and growing its user base.