Your customers don't care about you. They don't care about your product or service. They care about themselves, their dreams, their goals. Now, they will care much more if you help them reach their goals, and to do that, you must understand their goals, as well as their needs and deepest desires.

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Success isn’t something that happens overnight: it’s a process. You have to nurture it along with continuous care, and the best way to do this is to have the right people working with you - not for you, but with you. I can dream alone and strive alone, but true success always requires the help and support of others.

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To know, is to know that you know nothing. That is the true meaning of knowledge.

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Thus thought I, as by night I read Of the great army of the dead, The trenches cold and damp, The starved and frozen camp,-- The wounded from the battle-plain, In dreary hospitals of pain, The cheerless corridors, The cold and stony floors. Lo! in that house of misery A lady with a lamp I see Pass through the glimmering gloom And flit from room to room. And slow, as in a dream of bliss, The speechless sufferer turns to kiss Her shadow, as it falls Upon the darkening walls.

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Look into your own heart because who looks outside, dreams, but who looks inside awakes.

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Even if it seems certain that you will lose, retaliate. Neither wisdom nor technique has a place in this. A real man does not think of victory or defeat. He plunges recklessly towards an irrational death. By doing this, you will awaken from your dreams.

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Woman of my dreams, I don’t sleep so I can’t find her

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When you have a dream, you've got to grab it and never let go. — Carol Burnett

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The only thing keeping you from what you want is your story about why you can't have it.

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You have the power to realise your dream. If only you are willing and determined. ― Lailah Gifty Akita

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