#Quote
Your customers don't care about you. They don't care about your product or service. They care about themselves, their dreams, their goals. Now, they will care much more if you help them reach their goals, and to do that, you must understand their goals, as well as their needs and deepest desires.
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More Quotes by Steve Jobs
Learn continually - there's always "one more thing" to learn!
Focus and simplicity...once you get there, you can move mountains.
We hire people who want to make the best things in the world.
Great things in business are never done by one person, they're done by a team of people.
Your time is limited, so don't waste it living someone else's life.
In the first 30 years of your life, you make your habits. For the last 30 years of your life, your habits make you.
My job is not to be easy on people. My job is to take these great people we have and to push them and make them even better.
The journey is the reward
If you are working on something exciting that you really care about, you don't have to be pushed. The vision pulls you.
You‘ve got to start with the customer experience and work back toward the technology - not the other way around.
