#Quote
More Quotes by Steve Jobs
We're here to make a dent in the universe. Otherwise, why even be here? We're creating a completely new consciousness, like an artist or a poet. That’s how you have to think of this. We're rewriting the history of human thought with what we're doing.
You can't look at the competition and say you're going to do it better. You have to look at the competition and say you're going to do it differently.
It doesn’t make sense to hire smart people and tell them what to do; we hire smart people so they can tell us what to do.
Great things in business are never done by one person, they're done by a team of people.
Customers don't measure you on how hard you tried, they measure you on what you deliver.
The journey is the reward
If you are working on something exciting that you really care about, you don't have to be pushed. The vision pulls you.
Everything is based on a simple rule: Quality is the best business plan, period.
It isn't the consumers' job to know what they want.
If you don't cannibalize yourself, someone else will.