More Quotes by Steve Jobs
The customer is the final inspector.
It isn't the consumers' job to know what they want.
You can't look at the competition and say you're going to do it better. You have to look at the competition and say you're going to do it differently.
You go to your TV to turn your brain off. You go to the computer when you want to turn your brain on.
The most powerful person in the world is the story teller. The storyteller sets the vision, values and agenda of an entire generation that is to come.
We think that computers are the most remarkable tools that humankind has ever come up with, and we think that people are basically tool users. So if we can just get lots of computers to lots of people, it will make some qualitative difference to the world.
Details matter, it's worth waiting to get it right.
There are times when you run a marathon and you wonder, Why am I doing this? But you take a drink of water, and around the next bend, you get your wind back, remember the finish line, and keep going.
Each dream you leave behind is a part of your future that will no longer exist.
We're gambling on our vision, and we would rather do that than make "me too" products. Let some other companies do that. For us, it's always the next dream.
