The most powerful person in the world is the story teller. The storyteller sets the vision, values and agenda of an entire generation that is to come.

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Focus and simplicity...once you get there, you can move mountains.

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the people who are crazy enough to think they can change the world are the ones who do.

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In the first 30 years of your life, you make your habits. For the last 30 years of your life, your habits make you.

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You‘ve got to start with the customer experience and work back toward the technology - not the other way around.

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Details matter, it's worth waiting to get it right.

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You can't look at the competition and say you're going to do it better. You have to look at the competition and say you're going to do it differently.

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Your time is limited, so don't waste it living someone else's life. Don't be trapped by dogma - which is living with the results of other people's thinking. Don't let the noise of others' opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition.

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Your time on this earth is limited, don’t live someone else's life, live by your vision.

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Your customers don't care about you. They don't care about your product or service. They care about themselves, their dreams, their goals. Now, they will care much more if you help them reach their goals, and to do that, you must understand their goals, as well as their needs and deepest desires.

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